We are looking for an Insights Analyst to join our Digital team at Harrods. This role will sit within the Loyalty & CRM Insights team, led by the Senior Loyalty & CRM Insights Manager.
About The Role
As the Insights Analyst you will use your creativity and initiative to help internal clients to bring customer insight and relevance to their communications and promotions, and to truly understand what we can learn about the customer using analysis and evaluation. This role will sit within the Loyalty & CRM Insights team, led by the Senior Loyalty & CRM Insights Manager
You will:
- Work with stakeholders across CRM and Loyalty to support in designing reporting, campaign planning, and making suggestions on how we can improve on current campaigns.
- Responsible for bringing project work together and developing new ways of looking into our campaigns
- Responsible for determining short term performance, tracking KPIs, longer term projects, and working with a variety of stakeholders
- Measuring impact versus control groups, A/B tests, and determining and explaining uplift where possible
About You
The successful candidate will have good knowledge of Excel, PowerPoint and SQL, and preferably experience of using Google Analytics too, ideally you will have a background in Statistics, Mathematics, Science or Marketing. We are also looking for someone who has the ability to translate insights from a complex analysis into easy to read insights for a technical and a non-technical audience
You will also;
- Previous Stakeholder management skills
- Experience using customer or consumer data
- Some understanding of targeted and personalised Loyalty and/or CRM activity/ Marketing
- Keen attention to detail
- Passion for utilising data
About Us
As the world’s leading luxury retail emporium, we craft magic, memorable experiences for our customers and support our talented teams to become the best ambassadors for our global brand. We set the highest standards and reward the remarkable people who help us maintain them
Our Promise to You
Help us make the impossible possible for our customers and we’ll do something remarkable for you. As well as offering a friendly environment to inspire your best work, we provide abundant opportunities and support to build an exceptional career across the varied specialisms of our business.
Uniquely You
At Harrods we believe the personality and authenticity of our people sets us apart. We celebrate and invite applications from all cultures, backgrounds, tastes, and experiences and are proud of our culture where people from all walks of life can grow and thrive. What makes you unique makes us exceptional.
While our job adverts outline the ideal qualities, skills, and prior experience for the role, we believe in the potential for growth and value individual strengths. If you do not meet every desired criteria but feel you have the skills and experience to thrive in this role coupled with an alignment with our values, we would encourage you to apply.
If you want to know more about our people and our culture, search #TogetherHarrods on LinkedIn, Facebook or follow us on Instagram @togetherharrods
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Belonging & Inclusion
At Harrods, we embrace a broad definition of diversity, from gender, sexuality, ethnicity, disability, background, and experience to other dimensions such as lifestyle and family responsibilities.
Our goal is to increase the representation of all dimensions to reflect the customers we serve and the increasingly diverse and global marketplace we operate in.
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